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UGC Library

Build a Library of Creator Content

Stop scrambling for content. Collect licensed videos from your cold start buyers or open new UGC campaigns. Every video is licensed to you for 12 months by default.

No credit card required

UGC Library24 videos
Product UnboxingLicensed
How-To TutorialLicensed
Day in My LifeApproved
Before & AfterLicensed
Review RoundupApproved
Haul VideoLicensed
  • Escrow-backed budgets
  • Powered by Stripe Connect
  • TikTok Shop native
  • Automatic creator payouts

The Problem Today

Before

Without Sparq

  • Scrambling for content every time you need a new post
  • Paying per video with no usage rights beyond one post
  • Content scattered across DMs and email threads
  • No consistent brand presence on TikTok
After

With Sparq

  • A worldwide commercial licence on every video you collect, 12 months by default
  • Organized library with all your creator content in one place
  • Source from cold start buyers or launch new UGC campaigns
  • Build a consistent presence across TikTok and other platforms
By the numbers

Why creator content sells

On TikTok, shoppers trust other people far more than they trust ads. A library of real creator videos is how modern brands earn that trust at scale.

2.5x

more likely shoppers are to see creator content as authentic than brand-made ads.

Nosto / Stackla consumer surveys

79%

of people say user-generated content strongly shapes what they buy.

Aggregated UGC industry research

84%

of shoppers trust a brand more when it features real customer videos.

Aggregated UGC industry research

+161%

lift in conversion when product pages include creator content vs. none.

Aggregated e-commerce UGC studies

UGC Library

A Library of Ready-to-Post Creative

Stop scrambling for UGC to help build your brand's TikTok presence. Collect videos from your cold start buyers or open new campaigns to the creator pool - every video is licensed to you, non-exclusively and worldwide, for 12 months by default.

  • Non-exclusive commercial licence on every video, 12 months by default
  • Reduce upfront costs by offering a UGC option to customers purchasing product
  • Build your brand presence across TikTok and other social accounts
Features

Manage Your Content Pipeline

Commercial Licensing

Every video is licensed to you non-exclusively and worldwide for 12 months by default.

Video Library Management

Browse, search, and organize all your creator content from one dashboard.

Pay Only For What You Approve

Review every submission and pay only for the videos you accept. Unapproved work costs you nothing.

Cross-Platform Distribution

Content ready for TikTok, Instagram, YouTube Shorts, and your own website.

Why Sparq

Why Sparq

What makes Sparq different from every other option.

Usage Rights Included

A commercial licence on every video, with no extra fees for repurposing inside its term.

Source from Familiar Creators

Activate creators who already purchased through your Cold Start campaigns.

Lower Per-Video Costs

Skip the retainers. Work directly with creators at a fraction of the cost.

Integrated with Your Campaigns

UGC fits into your broader Cold Start, Paid Partnerships, and Live strategy.

How it works

How It Works

Three steps to get started.

  1. 1

    Launch a UGC Campaign

    Create a campaign or activate your Cold Start creators for UGC.

  2. 2

    Creators Submit Videos

    Creators film and submit content based on your brief.

  3. 3

    Review, Approve, Download

    Approve the content you love and download it under your campaign's commercial licence.

Start Building Your Content Library

Free to sign up. No credit card required.

100% free

Price your UGC program

See what licensed creator videos cost, what they replace, and what they earn back in ads, on product pages and in email. Free, no signup.